Services

Services

Delivering real business value through a design strategy requires the successful combination of innovative product definition/design, talented, well-trained people, and an effective process that integrates User Experience, Product Management, Development and Marketing behind a common vision.  Some consulting engagements involve all three dimensions; most involve more than one.

Product

  • Creating a UX strategy consistent with the business plan
  • Competitive UX assessment
  • Designing innovative new experiences for both products and services
  • Deep brand articulation through interaction design (not just visuals)
  • Performance tuning code for improved usability
  • Visual creative direction
  • Applied game theory (gamification and more…)

People

  • Design literacy training for executives (framework for UX cost/benefit analysis plus knowing how to articulate your goals to “the creatives”)
  • Mentoring UX leaders on organizational models, globalization, communication, hiring and board room presence
  • Advanced interaction design training
  • UI architect coaching
  • Individual UX career path planning

Process

  • Design Thinking adoption
  • User Centered Design execution
  • Rapid prototyping tools and methods
  • Selecting appropriate usability and user research metrics and methods
  • Quantifying coolness, fun and delight
  • UI guideline and standards best practices
  • Usability cost justification

Expert Witness

  • Cases involving UX technology impact and value
  • Patent cases
  • Software service level agreements

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