Services

Delivering real business value through a design strategy requires the successful combination of innovative product definition/design, talented, well-trained people, and an effective process that integrates User Experience, Product Management, Development and Marketing behind a common vision.  Some consulting engagements involve all three dimensions; most involve more than one.

Product

• Creating a UX strategy consistent with the business plan
• Competitive UX assessment
• Designing innovative new experiences for both products and services
• Deep brand articulation through interaction design (not just visuals)
• Performance tuning code for improved usability
• Visual creative direction
• Applied game theory (gamification and more…)

People

• Design literacy training for executives (framework for UX cost/benefit analysis plus knowing how to articulate your goals to “the creatives”)
• Mentoring UX leaders on organizational models, globalization, communication, hiring and board room presence
• Advanced interaction design training
• UI architect coaching
• Individual UX career path planning

Process

• Design Thinking adoption
• User Centered Design execution
• Rapid prototyping tools and methods
• Selecting appropriate usability and user research metrics and methods
• Quantifying coolness, fun and delight
• UI guideline and standards best practices
• Usability cost justification

Expert Witness

• Cases involving UX technology impact and value
• Patent cases
• Software service level agreements